The promotions team for any organization is one of the most important aspects of business. In order for your company to grow, you have to successfully promote your brand. Sure, spending thousands of dollars on advertising is essential for a successful business as well, but sometimes simple promotional items can greatly spread brand awareness for your company.

Knowing when to take advantage of promotional giveaways is essential for a quality promotions team. Here are a few situations when...

Taking a trip to the beach, whether it be for a week-long family vacation or just a one-day getaway, is a great way to relax. If you're not careful, however, your beach trip can quickly turn into a nightmare because of all the potential things that could go wrong. We're talking jellyfish, sunburn, and sand in unexpected places.

Here are a few things you can do to ensure your beach trip is a success and you and your family leave relaxed, satisfied, and happy.

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It sounds simple enough, but...

Everyone loves the beach, but not everyone gets to plan a beach vacation as often as they'd like. According to a recent worldwide survey, 52% of respondents said they expect to take a beach vacation within the next 12 months.

There is nothing better than a trip to the beach, especially when you go with family. You and your kids will enjoy nice weather, beautiful views, the relaxing sand, and playing around the crashing waves. But if you aren't careful, and if you make a few of these...

Even if you have never watched the “beach movies” of the 1960s, you have probably heard of some of the cast.  What you may not know is how the genre is a representation of an important point in history.  The popularity of bikinis, beach towels and Rock-n-Roll didn’t cause the shift in our attitudes but it is a good illustration.  The story of “Beach Blanket Bingo” was the last of those movies and America would never be the same. 

Until the...

How many beach towels does the average person own in a lifetime?  Not many!  Though it’s a sad situation, a few people may not ever own one.  If you are a beach towel owner, you know how great they are but just in case you don’t, here is a quick rundown of some beach towel basics.

Size

The most apparent characteristic of beach towels is the size.  Though bath towels have gotten bigger on average over the last several years, beach towels are about 30 percent...

Meta

When is a towel not just a towel?  When it’s a beach towel, of course.  Though you can use a bath towel at the beach, and a beach towel in the bath – they are two different animals.  So what is the difference?

Size

Beach towels are usually bigger than the average bath towel and certainly much larger than most other towels in the house.  Beach towels measure about 30 inches by 70 inches – if you are counting, that’s 2 ½ feet by almost 6...

Though the need to “dry off” started with bathing, scholars say that the towel is a Turkish invention which originated in the 17th century.  Prior to that time, cloth used to dry oneself did dual duty as cloaks or other clothing.  The towel came to western society because of industrialization but the history of the beach towel is much shorter.  

Turkish towels

Known as a “pestemal,” the original Turkish towel was a flat, woven sheet of linen or fine...

No one should be surprised that beach towels are used away from the beach.  They are used for the bath when the laundry isn’t done.  They serve time as capes for the imaginary superhero and make great tents for small children.  As disrespectful as it seems, they are even used to dry off the dog.  Fortunately for beach towels though, they are most commonly used as intended and though you might not know it, there really is a right way and a wrong way to use one.

Loops

As a successful promotional products company, we meet a lot of people who order our customized beach towels.  We know that every customer is getting a quality product, fashionable, well-made and reasonably priced but though we want to know how their towels worked out, we don’t always hear. Recently, we had a unique customer who did let us know. JCrete let us know how much they enjoyed their customized beach towels by sending a ton of pictures of their recent event. You may have to...

People love beach towels and they love getting them.  Summertime at the beach isn’t the only time or reason to use a beach towel.   Your customers will use them in the fall, winter, spring and summer and not just at the beach.  They keep them for years, which can mean years of advertising for your business.  These are some reasons why, even though summer is over, personalized beach towels are a great promotional product:

They fit with your business

Beach towels are a...