In-person events such as trade shows, fairs, and festivals are the perfect opportunity for a business to advertise. These events are easy places to give out promotional materials that have your company's name and logo printed on them while making a connection with the person taking home the materials. You want materials that stand out from the boring promotional gifts, something that draws people in, that brand you well, and that is useful for the guest. These items, from personalized beach towels to headphones, will create a strong impression on your booth visitors.
Reusable Water Bottles
Eco-friendly promotional materials show your guests that your company takes sustainability and the environment seriously. People get excited when they see reusable items and are likely to use them because they want to lessen their personal environmental impact. Reusable water bottles are instantly useful to attendees as they can stay hydrated while walking around the event, and they save money on buying plastic water bottles during the day. For your business, a reusable water bottle is a potential long-term branding opportunity, as they will likely be used well after the event.
Personalized Beach Towels
When you want your business to be associated with fun and relaxation, custom promotional beach towels are easy giveaway items. In the United States, swimming is the fourth most popular sports activity and a great way to get regular aerobic physical activity. Attendees will be able to use the beach towels long after the event, especially if they are made of quality material and have an aesthetically-pleasing design. While you want your business's name and logo to be apparent on the personalized beach towels, the design should appeal to a wide range of people so that they'll bring the towel to their next beach day or pool party.
Speakers and headphones are an extremely functional gift, as almost everyone needs one of these devices or knows someone who needs one. Guests can use the devices almost immediately when they get back to their hotel room or are traveling back home from the event. Some people may have forgotten their headphones when they were packing for the event, and providing them with a pair will bring their music-loving ears relief for the rest of the trip. Headphones and speakers are easy to customize with your brand's logo and colors. If you have casing for the devices, make sure to brand those as well so everyone knows that your business is tech-forward.
When giving out promotional materials, you don't have to resort to the usual pens and t-shirts. Make your business stand out by getting creative with customized printing and have fun with the materials you give your guests.