It may be the end of summer, but that doesn’t mean the season for beach towels is ending as well. Here are four reasons your company should ignore the calendar when you are considering a great marketing tool like customized beach towels
1. The calendar doesn’t stop the heat.
In places like Southern California, the air stays warm well into September, and often into October. That means there are many more beach days even though kids are back in school and the lifeguards don’t work every day of the week. Beach towels bearing your company name and logo will continue to be seen after Labor Day.
2. Towels work for picnics in fall or spring.
Beach towels double as picnic blankets in the fall or spring weather. Whether people are going out to wine country or relaxing in a local park in town, customized beach towels continue to make the rounds. Picnicking on a wide, comfortable towel is a pleasure in almost any season. The right design will stand out and capture attention.
3. It is always summer somewhere.
Planning a promotion for beach towels makes sense even in the winter months. Tropical islands become popular destinations for everyone living in the northern U.S. in the winter months. In fact, so many people go to the Caribbean and South America that there is guaranteed to be exposure to your target clientele, no matter the industry.
4. Beach towels have several years of usable life.
Durable cotton fibers in heavyweight beach towels make for a long-lasting product. Even if you decide to launch a promotion with customized beach towels several months from the summer, you don’t have to worry about their relevance. Quality towels often last several years. More importantly, people will want to use them for years if you design an attractive towel.
Designing beach towels with your company name and logo makes sense in any season. For more information or for a quote please visit www.BeachTowels.com
or contact us at 800.290.6030
with any questions.